Liquidity Is Income.
The Balance Qualifies.

700+ credit · $500K+ liquid · 75% LTV

The Lead Profile Screened in the ad
Credit700+
LTV75%
Loan SizeUp To $3M
Verified Liquid$500K+
Calculation60 Month Depletion
First click deterrence. This box runs inside the ad creative. Borrowers without the balance read it and keep scrolling. You never pay for that click.

Verified Balance÷60 Months=Qualifying Income

I generate 100% exclusive asset utilization leads from a first-party investor audience. Borrowers holding $500K+ verified liquid. Their statements do the qualifying, not their W2. Every lead delivered under your brand, in your markets, against your box.

Closing $1M+/mo at 2.0+ bps? Keep reading.

5,185 Leads.
The Book This
Launches From.

Book-wide investor lending data · 5,185 leads · 13 client accounts · April 2025 to July 2026 · asset utilization campaigns launch from this same audience

82.0%
Credit asked · book-wide

660+ credit. The deterrence line in the ad filters before the form does.

94.4%
Occupancy answered · book-wide

Investment property. Investor intent, not primary-residence shoppers.

58.5%
Loan amount given · book-wide

$250K or larger. Average request $650K.

46.0%
Liquidity answered · book-wide

$50K+ liquid. The pool asset depletion borrowers surface from.

$1,200
Portfolio-wide

Cost per funded deal. Book-wide figure, all products. Most teams never track it.

14x
Portfolio-wide

Return on ad spend. Measured across the whole book, not projected forward.

49.4%
Purchase
26.5%
Cash-Out
24.1%
Refinance

These are book-wide figures, not asset utilization figures. No asset utilization lead sample exists yet. This is the audience the product launches into, measured. Per-field denominators. Each figure is computed over the leads that answered that question. Portfolio-wide figures are labeled. Data as of July 28, 2026.

Want this audience run against your asset depletion box?

This Doesn't
Work For
Everyone.

About 1 in 20 qualification calls booked turns into a client. The other 19 are either not a fit or I don't take them on.

More leads into a broken system produce bigger losses faster. I've seen exactly how this fails and I don't build programs that fail.

If I can't create value for you, I'll tell you on the call.

Not closing $1M+/month in funded volume yet
Comp structure under 2.0 bps
Can't deploy $8,000-$15,000/month in ad spend
No underwriting infrastructure or follow-up process
Last-ditch effort to rescue a struggling pipeline

Book
The Call.

I'll pull the live book data on the call. Lead-level, not a slide. If your program qualifies borrowers off verified assets on a 60 month drawdown, we'll both know fast whether this audience fits your box.

15 min Google Meet Direct with Ryan

Every month you spend on recycled leads is a month you're funding someone else's arbitrage.